James Lawrence, shattered endurance records by completing 50 full-distance triathlons in 50 states in 50 consecutive days. This extraordinary feat, considered nearly impossible by many, showcases the incredible mental and physical strength that Lawrence possesses.

Not content with his previous achievements, Lawrence embarked on another grueling endeavor in 2021: The Conquer 100, a challenge so demanding he questioned his own survival. In "Iron Hope," Lawrence reveals how he cultivates the mental fortitude to overcome immense pain and suffering, offering readers a roadmap to achieve their own seemingly impossible goals through small promises, consistent effort, and unwavering determination.